Does Instagram Help in SEO?

Instagram is a social media platform and it doesn’t have any direct impact on your website SEO score. You could do well on Instagram by applying good social media methods which are completely different from web search engine optimization.

Is Instagram Searchable on Google?

Your Instagram profile description and username are searchable. But your post can’t make it to search engine result page (SERP). The vast majority of Instagram posts are not indexed in the search results.

How do you rank on Instagram?

Instagram is a social media platform not a search engine. The ranking concept is for search engines only. In Instagram, you can become featured under different categories. For this, you must use multiple sets of keywords and convert them into hashtags. People who are following those hashtags can see your posts and might follow your profile.

What is a good reach rate on Instagram?

Instagram reach rate is the number of people who have seen your post divided by the total number of your page or profile followers. As an industry-standard, an engagement rate on Instagram between 1% and 3% is generally good, and it is the average we see on an influencer's profile. You could grow your page or profile if you are monitoring the reach rate regularly and working to increase it.