Commercial Manufacturer Of Roller Blinds
Client

Tip Top Blinds

Service

Email Automation For Review

Problem

Harnessing good reviews in a service based industry difficult but it critical to the overall business success. Unfortunately everybody is happy to leave a bad review however getting positive reviews from those satisfied customers needs a more strategic approach.

Strategy

The strategy involved building a custom tool into the back end CMS of Tip Top’s site that allowed them to target their satisfied customers and ask them for a few review. Moreover, this allows customers to easily review their positive experiences with one from the eDM.

Outcome

The targeted and strategic led approach to garnering more reviews has helped improve the number of reviews across a variety of platforms. This in turn has influenced more positive results and the continuing growth of the business.

"Sharp Instincts were instrumental in helping reshape our business and our strategies. This eDM approach with reviews really helped us manage this aspect with efficiency and nous."

Director

The Numbers

  • 501%

    Increase in Positive Reviews

  • 76%

    Increase in Sales

  • 24%

    Increase In New Business

  • 41%

    Increase in Business Referrals