App Development

Imagine Your Business In The Palm Of Your Customers’ Hands.

Mobile apps made better with Sharp Instincts.

Your reach could become a whole lot greater when you delve into the explosive app market. Masterfully created cross- platform apps for Apple IOS, Google Android, and Web will allow your business to tap into new territory, locally, nationally, and internationally. From start- ups to corporate enterprises, the creatives at Sharp Instincts have the technical know-how and artistic means to build quality custom apps in Melbourne that excite and offer a high return on investment.

Your app design vision will be developed by strategic specialists at Melbourne-based Sharp Instincts, with the aim of optimising your productivity, boosting sales, and delivering industry-specific tools for a super-engaging customer experience. App development in Melbourne is best left to expert digital minds who have the skills to build your dream app and, understand exactly how your target audience will respond to and utilise your mobile platform. No two businesses are the same, and Sharp Instincts commands the app development process to cleverly showcase your unique value propositions to set you apart from your competitors.

Allow your business to be the best it can be. Get in touch with the top app developers in Melbourne today.

App Development Process

What does a Perfect App require?

Purpose of App

Your organisation must remember to attract and retain the right visitors to your online presence. If your organisation is targeting the wrong people, then your upgraded website, marketing, inventory costs and time associated with entering this market will not bear fruit. In particular, this misaligned targeting means that you will not obtain the expected Return On Investment (ROI). An international approach to market still needs to be targeted and choosing the countries that you want your organisation to be seen in is crucial. This will help you to create culturally appropriate content, multilingual website accessibility and a point of differentiation that shows you understand the intended international markets.

Achieving this goal takes time and needs to be maintained over time. SEO strategy requires continuous application and improvement because user preferences and interaction with the web change over time. A digital marketing strategist will provide ongoing support and dedicate SEO engineers, technicians, advisors and specialists to help grow your business. Working together with your marketing team, it is the job of the consultant to drive the SEO implementation. At the same time, you stay in control over the direction which should be based on your business plan and strategy.

Audience Oriented

If your business has a global reach, it is important to consider international SEO strategies. Encouraging your customers to access your local Australian website may not be ideal, given international search engines work differently and will not prioritise Australian hosted sites and content. Sites that have been built to cater to the demand from international jurisdictions will have a higher success rate. For example, the most common consideration is to create content that is in the same language. Not every country speaks English despite this being the dominant language of the internet. Here are a few solutions that we can implement to target international visitors:

  • Multilingual websites (using Google functionality).
  • Culturally appropriate and jurisdiction specific content.
  • Websites that comply with local requirements.
  • Keyword optimisation based on local factors.
  • Target international people.
  • Understand international trends.
  • Focus on each international market – do not blend approaches.

An important tip in relation to translated sites is to ensure that it makes sense. Do not assume that an online translator works effectively. Make sure your content is checked by a linguistically sound and culturally aware individuals who can provide an honest and reliable opinion. If not managed correctly, the outcomes can vary from insensitive content, reputational harm or culturally inappropriate material for the region.

App Quality

Understanding the potential of the global market will open up opportunities that you had not forecasted in your bottom line. Creating a strategy and portfolio that exists outside your local country can help you offset seasonality issues, create partnership opportunities and increase profitability. Do not let your organisation struggle to engage with international visitors. Instead engage a digital marketing strategist that can help you develop a targeted international SEO strategy that will increase your exposure in the right countries and help your international presence succeed.

By optimising your digital presence with marketing strategies that have been proven to work, you will grow your business in the manner that you desire. For a confidential and no obligation discussion, contact us today on 1800 512 124

Frequently Asked Questions

Since 2007 we have been a visionary and a reliable software engineering partner for world-class brands. We are a boutique digital transformation consultancy and software development company that provides cutting edge

How much does it cost to build an app in Australia?
Which programming language is used for app development? If you are trying to win customers from your another country and add a new revenue stream to your business then international SEO is a must.
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